Advertising specialist

Beijing, Beijing   |   Full Time

Job Description:

1. Responsible for the digital advertising of the company's products in the Chinese market, including but not limited to the platforms: Weibo, Tencent Guangdiantong, Zhihu, Bilibili, Douyin, Jinri Toutiao etc. and responsible for the cost of leads.

2. Responsible for selecting, coordinating and managing advertising agencies on various platforms, formulating and supervising the implementation of advertising strategies, and being able to operate the advertising platforms independently under special circumstances.

3. Assisting colleagues in social media operation to complete data analysis during the advertising period.

4. Assisting the content marketing and external cooperation projects during the non-advertising period.

Job Requirements:

1. Bachelor degree or above, more than three years of marketing or digital marketing experience.

2. Have practical experience in digital advertising, understand the logic and principles of digital advertising, and can independently complete advertising copywriting.

3. Strong execution ability, logical thinking ability, sensitive to data, and basic data analysis ability

4. Internet industry or education training industry is preferred

5. Start up experience is a plus.

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